We believe that dogs are family and caring for them begins day one. The human-animal bond is a two-way street where unconditional love moves both ways. We strive to strengthen the bond and treats are just one way we do this. Dogs are happier and healthier when properly nourished. Day One Treats are made with natural, wholesome, and human-grade ingredients with a super boost of antioxidants from California extra virgin olive oil and olive water. What is good for us is also good for our dogs!